As a Strategy Director at Eight Inc I join the dots between insights, opportunities and execution.
I have helped companies understand their customers, their future context and opportunities for innovation. My experience spans physical and digital products, geographies and sectors, and includes consumer electronics, hospitality, FMCG, energy, transportation, fashion and finance.
My background is in Industrial Design, having worked for in-house teams and agencies to design products and environments.
I still design furniture and accessories for like-minded brands, using my skills as a strategist to inform the creative process. My products have been exhibited, retailed and specified internationally.
The body of work led to receiving the ‘Homes & Gardens Young Designer of the Year’ and the ‘ELLE Decoration New Designer’ awards in 2012.
I'm fascinated by the future and what it means for businesses, brands, products, and people. My future focused articles spanning Innovation, Trends, and Design have been featured in various publications, including Innovation Management, Architonic, Minimalissimo and the Interior Design Yearbook. Further commissions include strategic content marketing for brands, such as Boffi and Orgatec.
If you're interested in commissioning me or have any questions, feel free to get in touch.